Rising names you'll hear everywhere soon.
Azikiwee Anderson
Founder of Rize Up Bakery
·By: Mbaire

Photo Credit: canvasrebel
"I don’t have a whole lot of quit in me."
Azikiwee Anderson never planned to build a bakery. Rize Up started in 2020, during a period when the pandemic and the murder of George Floyd left him wrestling with anger, sadness and helplessness. Baking became a way to work through it. What began with a few loaves at home eventually grew into Rize Up Bakery, known for sourdough that brings together food, culture and community. For The Ones to Watch, Anderson talks about the childhood that shaped him, building a business around people rather than just profit, and how far he hopes Rize Up can go.
Before Rize Up, what did your life look like?

How did baking turn into Rize Up?

You're known for hiring people who don't necessarily have professional kitchen experience. What matters to you when hiring?
What has been the hardest part of turning that dream into a real business?

Rize Up is known for breads inspired by flavors like ube, gochujang and masala. Where do those ideas come from?

After everything Rize Up has been through, what keeps you going?

You’ve talked about becoming the representation you didn’t always have growing up. What does that mean to you now?

What are you ultimately trying to build with Rize Up?





